Well, we are a little late to the game, but welcome to the first of many posts on Beyond Ordinary Tequila, the Tanteo Blog (people still use the word blog right?). For this post, I wanted to let people know a little about me, as well as my hopes for Beyond Ordinary Tequila, as we do a better job of telling the Tanteo story.
So here is a selfie of me making a Jalapeño Margarita. I am pretty good at it, and have been making them every day for the last 5 years at Tanteo. I was so good, in fact, that I became CEO of the company last March after my dear friend and mentor, Jonathan Rojewski, passed away in 2013. Before that, I was the Chief Operating Officer at Tanteo where I spent a lot of my time in Mexico making the best Infused tequilas in the world. I have always loved to cook and create cocktails, and before Tanteo, I was a bartender in New York City with a passion for craft cocktails. I still make every batch of Tanteo, and as I start to share more content on Beyond Ordinary Tequila, I hope to show you a lot more about how we make the best infused tequilas that make the best margaritas.
While the hours are long, one of the perks of running a tequila company is that you get to do a lot of cool things. And that is the purpose of Beyond Ordinary Tequila, to share some of the cool things we do at Tanteo with those that drink Tanteo. We will show you everything from harvesting Jalapeños outside our farm in San Luis Potosí, Mexico, blending tequila at the distillery, developing cocktails at New York City’s Casa Tanteo, hitting the road and selling Tanteo Jalapeño Margaritas, or highlighting some of the people that make Tanteo what it is.
So that sums up what we are trying to do here. We work hard at Tanteo, but our work is a whole lot of fun. Our tag line at Tanteo is Para La Buena Vida (For the Good Life). Glad you could join us on this journey.
Para La Buena Vida,otu